Thursday, August 26, 2010

strange request.

I got an email from a middle school down in Texas asking if they could use the logo I designed for the proposed New Orleans Hornets rebrand I did back in school for "Spirit Items" like t-shirts and so on. Currently they're using the yellow jacket mascot below.

I don't think that they're swapping the logo out… they just want to use mine, too… ? Which is kinda weird, right? They said they'd like it for free because they're a low-income public school but realize that they may have to pay for it.

So, I'm kinda at a loss for what to do. I don't know exactly why, but I feel a bit resistant to the idea. On one hand it's cool that my logo would be "out in the public" but I would have zero control of how and where it's used. And still, if they have a logo, I don't get why they would want to use 2 different marks.

What do you guys think? WWYD?


  1. Uh I don't know what I would do. It does seem really weird to give your logo away. Maybe because you have so much great branding that goes with the Hornets that doesn't apply to the school. It was nice of them to ask instead of just stealing it though. What if you just saw it on some tourist kid's t-shirt walking around NYC? Yeah, I have no advice. I am just in a commenting mood I guess.

  2. I don't think I would do it unless I had some personal connection to the school. I might be tempted to help them out because they are a poor educational institution, but I don't think the quality of their education will be at all affect by them using your logo for free. And I just don't like setting the precedent of people not valuing your hard work.

  3. Your bee is waaaay better, by the way.